Category: 建築
世界級設計大師分享他對「偉大且有意義的設計基本原則」的見解，這本書「在今日比首次出版時更具時代意義」（IDEO 執行長 Tim Brown 評語）。
即使是我們當中最聰明的人，也可能在搞不清楚該打開哪個電燈開關或爐頭，或是該推、拉還是滑開一扇門時，感到笨拙無能。
這本獨具創見、甚至令人豁然開朗的書指出，問題不在我們自己，而是在於產品設計忽略了使用者的需求與認知心理學的原則。問題範圍從不明確且隱藏的操控裝置，到控制項與功能之間任意的對應關係，再加上缺乏回饋或其他輔助，以及對記憶力提出不合理的要求。
《設計的心理學》證明了良好、可用的設計是可行的。規則很簡單：讓事物可視化、善用連結功能與控制的自然對應關係，並明智地運用限制條件。目標：引導使用者在正確的時間，毫不費力地對正確的控制項採取正確的行動。
《設計的心理學》是一本強而有力的入門書，探討產品如何——以及為何——能讓顧客滿意，而有些產品卻只會讓他們感到挫折。
Started reading it on a flight and nearly missed my connection, that's how absorbing the chapters are. The way it frames everyday objects as design failures makes you see doorknobs and faucets completely differently. Still thinking about the principles days later, which is rare for any book I pick u
I’d heard the phrase “fundamental principles of great design” thrown around for years, but it wasn’t until I got to the chapter on how good design can actually change behavior that it finally clicked. It’s a dense read, but the way he breaks down everyday objects makes you see your toaster and door
The chapter on affordances alone is worth the price, and Don Norman's examples from everyday objects make the theory stick in your head long after you put it down. It's rare for a book this insightful to stay so readable, but I've already reread the section on mapping twice.
