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The Design of Everyday Things

The Design of Everyday Things - Main image
$10 $20 In stock

Category: Architecture

One of the world’s great designers shares his vision of “the fundamental principles of great and meaningful design”, that’s “even more relevant today than it was when first published” (Tim Brown, CEO, IDEO).

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.

The fault, argues this ingenious — even liberating — book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.

The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.

The Design of Everyday Things is a powerful primer on how — and why — some products satisfy customers while others only frustrate them.

Customer Reviews (5.0 / 5 · 5 reviews)

Emma ★★★★★

Started reading it on a flight and nearly missed my connection, that's how absorbing the chapters are. The way it frames everyday objects as design failures makes you see doorknobs and faucets completely differently. Still thinking about the principles days later, which is rare for any book I pick u

Madison Z. ★★★★★

I’d heard the phrase “fundamental principles of great design” thrown around for years, but it wasn’t until I got to the chapter on how good design can actually change behavior that it finally clicked. It’s a dense read, but the way he breaks down everyday objects makes you see your toaster and door

Eva G. ★★★★★

The chapter on affordances alone is worth the price, and Don Norman's examples from everyday objects make the theory stick in your head long after you put it down. It's rare for a book this insightful to stay so readable, but I've already reread the section on mapping twice.